Toyota President Akio Toyoda will speak in Beijing on Monday about the company’s recent quality woes, Toyota said Sunday, in an effort to reassure consumers in a major growth market.
Toyoda, who testified at a U.S. Congressional hearing last week about the spate of global recalls plaguing Toyota Motor Corp., will speak to reporters at a Beijing hotel, company spokeswoman Ririko Takeuchi said.
The number of vehicles being recalled in China is small compared with the 8.5 million vehicles recalled worldwide since October for sticky gas pedals, faulty floor mats and glitches in braking software.
The bulk of the recalls are in the United States, where doubts are growing about Toyota’s longtime reputation for top-grade quality.
In China, Toyota announced a recall of 75,552 RAV4 sport-utility vehicles in late January due to the gas pedal problem.
Toyota has said its plans to expand in the Chinese market are unchanged, with its sales in the country expected to rise to 800,000 vehicles this year, up from 709,000 in 2009.
China’s overall vehicle sales soared 45 percent last year to 13.6 million, overtaking the U.S. as the world’s biggest auto market.
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